CONTACT: Roxanne Strike
roxanne@lovell.com
FOR IMMEDIATE RELEASE
ATLANTA (April 2, 2024) – Since 2009, melanoma skin cancer rates in Georgia have been higher than the national average. To recognize Skin Cancer Awareness Month in May and help residents understand the risks of sun exposure, Atlanta-based double board-certified Mohs surgeon and dermatologist, Amy Kim and board-certified dermatologist Corrie Alford with MetroDerm remind Georgians to stay vigilant against harmful UV rays and aware of pervasive social media skin care myths.
Skin cancer is one of the most common cancers in the United States with 9,500 people diagnosed with skin cancer every day. Prevention and early detection are critical and when diagnosed early, skin cancer is highly treatable. If left untreated, it can cause disfigurement or become deadly. However, Kim reassures residents that board-certified dermatologists and Mohs Surgeons are here to help at any stage from prevention to post-treatment.
“I remind my patients that they must stay diligent by wearing sunscreen and skin protection and to perform routine skin checks to identify new or changing spots. If you see a suspicious spot or lesion that’s different from other freckles or moles on you or a loved one, visit your board-certified dermatologist.” said Kim. “Whether you need education about sun exposure, skin cancer treatment options or even plastic surgery following completion of skin cancer treatment, we’re here to help you feel and look your best.”
Kim said skin cancer rates are higher in the South because the UV index is stronger and because the warmer climate allows for more outdoor activities year-round. Residents should practice sun-safe behavior when outdoors like applying and reapplying sunscreen regularly, and wearing clothing that covers the arms and legs and a hat that protects the face and neck.
In recent years, social media influencers have perpetuated false claims that sunscreen is harmful and, in some extreme cases, that unfiltered exposure to UV rays is healthy. In fact, when used as directed, sunscreen can decrease the risk of skin cancer and skin precancer by 40 to 50%.
Alford reminds people to protect their eyes with sunglasses that block UV rays. People with fair skin should be especially aware of their UV exposure, but people with all skin tones are at risk and should take precautions. Other risk factors for skin cancer include histories of five or more sunburns, indoor or outdoor tanning, family history of skin cancer or personal previous skin cancer.
Skin cancer is not the only outcome of UV exposure. UV rays from the sun or tanning beds can cause premature aging of the skin, including wrinkles, leathery skin and liver spots. UV exposure can also cause cataracts and a weakened immune system.
“We love our skin care in Atlanta, but people also need to remember that suncare is an important part of skin care,” said Alford. “It’s never too late to incorporate a sun-safe routine into your daily skin care regimen. Our dermatology providers and surgeons at MetroDerm and The Center for Plastic Surgery at MetroDerm offer comprehensive care for skin health spanning preventative measures, skin cancer treatment and Mohs micrographic surgery and plastic surgery expertise.”
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About MetroDerm
Established in 2003, MetroDerm provides dermatology services, Mohs Micrographic surgery, and plastic surgery. The organization’s team of almost 30 dermatology providers includes highly trained medical practitioners, including a CoolSculpting® National Trainer and Master CoolSculptor; acclaimed plastic surgeons; and cosmetic injectors. MetroDerm is equipped to meet all levels of dermatological need – from skin cancer treatments to medical dermatology and cosmetic treatments ranging from injectables to industry-leading laser treatments. With a long-standing reputation for providing advanced patient-centered care, the medical practice has six locations including Alpharetta, Buckhead, Hiram, Lilburn, and Sandy Springs. For more information, visit MetroDerm.org.
About MetroDerm’s Center for Plastic Surgery
The state-of-the-art Center for Plastic Surgery at MetroDerm combines a team of highly skilled, internationally renowned, and board-certified plastic surgeons with decades of experience in aesthetic and reconstructive procedures. Their expertise, and reputation for utilizing cutting-edge technologies and dermatological innovation, supports an unwavering dedication to helping patients achieve their aesthetic goals. From injectables and laser treatments to facelifts, breast augmentations, and body contouring procedures, the Center for Plastic Surgery provides a full spectrum of aesthetic procedures and surgeries tailored to individual preferences. The team is patient-centered, prioritizing clear communication, thorough consultations, and setting realistic expectations to ensure a positive experience from start to finish. With locations in the Greater Atlanta area, including Sandy Springs and Hiram, visit CenterForPlasticSurgeryAtlanta.com for more information.